Rating the New Year

NHK are probably happy with the audience ratings for “Kohaku Uta Gassen,” the network’s New Year’s Eve song spectacle. In its golden age, the show was compulsory viewing for the whole nation, but with the increase in satellite channels, online distractions and competition from the other networks, its ratings have been in steady decline. NHK have tried various means to reverse the trend, and a show that keeps the ratings above the…
Original Source of Rating the New Year



